Capitalizator.

Capitalize Yourself: Right Data. Real Growth.

Company Analysis

AMZN Insider Trading

AMAZON COM INC | Retail-Catalog & Mail-Order Houses

Comprehensive Trading Performance Summary

The investment history of corporate insiders at AMAZON COM INC provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Retail-Catalog & Mail-Order Houses sector.

Last 7 Days
$0
Buys
$183,492
Sells
Last 30 Days Trend
$0
Buys
$391,492
Sells

Transactions on Chart

Open Full Chart
Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2026-02-19 02:16 2026-02-17 Herrington Douglas J Officer - CEO Worldwide Amazon Stores OPT+S $198.37 4,784 $948,990 512,109 0.0%
2026-02-18 00:07 2026-02-12 Alexander Keith Brian Director SELL $203.88 900 $183,492 6,270 -12.6%
2026-02-14 01:08 2026-02-11 Herrington Douglas J Officer - CEO Worldwide Amazon Stores SELL $208.00 1,000 $208,000 504,934 -0.2%
2025-12-04 01:00 2025-12-01 Herrington Douglas J Officer - CEO Worldwide Amazon Stores SELL $233.22 2,500 $583,050 505,934 -0.5%
2025-11-26 00:38 2025-11-21 Jassy Andrew R Director, Officer - President and CEO OPT+S $216.94 19,872 $4,310,952 2,208,310 0.0%
2025-11-26 00:29 2025-11-21 Garman Matthew S Officer - CEO Amazon Web Services OPT+S $216.90 17,768 $3,853,945 6,273 0.0%
2025-11-26 00:23 2025-11-21 Zapolsky David Officer - Senior Vice President OPT+S $220.58 20,670 $4,559,465 41,190 0.0%
2025-11-26 00:10 2025-11-21 Herrington Douglas J Officer - CEO Worldwide Amazon Stores OPT+S $216.40 6,835 $1,479,098 508,434 0.0%
2025-11-26 00:03 2025-11-21 Reynolds Shelley Officer - Vice President OPT+S $216.41 2,695 $583,221 119,780 0.0%
2025-11-25 00:33 2025-11-20 Huttenlocher Daniel P Director SELL $226.61 1,237 $280,317 26,148 -4.5%
2025-11-19 02:52 2025-11-17 Herrington Douglas J Officer - CEO Worldwide Amazon Stores OPT+S $232.71 4,784 $1,113,263 498,182 0.0%
2025-11-19 02:18 2025-11-17 Alexander Keith Brian Director OPT+S $233.00 900 $209,700 7,170 0.0%
2025-11-05 04:41 2025-10-31 RUBINSTEIN JONATHAN Director SELL $250.03 8,173 $2,043,495 80,030 -9.3%
2025-11-05 04:32 2025-10-31 Herrington Douglas J Officer - CEO Worldwide Amazon Stores SELL $250.58 24,500 $6,139,259 491,007 -4.8%
2025-10-03 23:56 2025-10-01 Herrington Douglas J Officer - CEO Worldwide Amazon Stores SELL $217.10 2,500 $542,750 515,507 -0.5%
2025-09-05 00:39 2025-09-02 Herrington Douglas J Officer - CEO Worldwide Amazon Stores SELL $223.49 2,500 $558,725 518,007 -0.5%
2025-08-26 00:23 2025-08-21 Jassy Andrew R Director, Officer - President and CEO OPT+S $221.58 19,872 $4,403,260 2,178,502 0.0%
2025-08-26 00:16 2025-08-21 Garman Matthew S Officer - CEO Amazon Web Services OPT+S $221.57 17,785 $3,940,678 3,138 0.0%
2025-08-26 00:08 2025-08-21 Zapolsky David Officer - Senior Vice President OPT+S $222.34 20,670 $4,595,797 44,110 0.0%
2025-08-25 23:58 2025-08-21 Olsavsky Brian T Officer - Senior Vice President and CFO OPT+S $222.74 17,750 $3,953,635 49,000 0.0%
2025-08-25 23:51 2025-08-21 Herrington Douglas J Officer - CEO Worldwide Amazon Stores OPT+S $221.62 6,835 $1,514,783 520,507 0.0%
2025-08-25 23:41 2025-08-21 Reynolds Shelley Officer - Vice President OPT+S $221.64 2,715 $601,755 119,780 0.0%
2025-08-20 00:11 2025-08-15 Herrington Douglas J Officer - CEO Worldwide Amazon Stores OPT+S $232.32 4,784 $1,111,410 510,255 0.0%
2025-08-06 00:40 2025-08-01 Herrington Douglas J Officer - CEO Worldwide Amazon Stores SELL $217.00 2,500 $542,500 512,050 -0.5%
2025-07-25 23:27 2025-07-23 BEZOS JEFFREY P Director, Officer - Executive Chair SELL $229.72 4,154,098 $954,275,238 883,779,901 -0.5%
2025-07-23 23:30 2025-07-21 BEZOS JEFFREY P Director, Officer - Executive Chair SELL $228.34 6,612,707 $1,509,959,403 887,933,999 -0.7%
2025-07-17 23:48 2025-07-15 BEZOS JEFFREY P Director, Officer - Executive Chair SELL $227.02 733,195 $166,449,709 894,546,706 -0.1%
2025-07-15 23:22 2025-07-11 BEZOS JEFFREY P Director, Officer - Executive Chair SELL $225.21 6,715,424 $1,512,355,792 895,279,901 -0.7%
2025-07-10 23:12 2025-07-08 BEZOS JEFFREY P Director, Officer - Executive Chair SELL $223.99 485,205 $108,682,621 901,995,325 -0.1%
2025-07-08 23:13 2025-07-03 BEZOS JEFFREY P Director, Officer - Executive Chair SELL $223.86 2,974,445 $665,864,017 902,480,530 -0.3%
2025-07-04 00:39 2025-07-01 Herrington Douglas J Officer - CEO Worldwide Amazon Stores SELL $220.06 2,500 $550,144 514,550 -0.5%
2025-07-01 23:25 2025-06-27 BEZOS JEFFREY P Director, Officer - Executive Chair SELL $221.56 3,324,926 $736,683,239 905,454,975 -0.4%
2025-06-05 00:10 2025-06-02 Herrington Douglas J Officer - CEO Worldwide Amazon Stores SELL $204.98 2,500 $512,450 517,050 -0.5%
2025-05-24 01:40 2025-05-21 Herrington Douglas J Officer - CEO Worldwide Amazon Stores OPT+S $200.77 6,843 $1,373,851 519,550 0.0%
2025-05-24 00:59 2025-05-21 Jassy Andrew R Director, Officer - President and CEO OPT+S $201.30 19,872 $4,000,319 2,148,694 0.0%
2025-05-24 00:52 2025-05-21 Garman Matthew S Officer - CEO Amazon Web Services OPT+S $201.30 20,923 $4,211,792 0 0.0%
2025-05-24 00:43 2025-05-21 Zapolsky David Officer - Senior Vice President OPT+S $202.00 20,670 $4,175,441 47,030 0.0%
2025-05-24 00:35 2025-05-21 Olsavsky Brian T Officer - Senior Vice President and CFO OPT+S $201.57 17,750 $3,577,868 49,000 0.0%
2025-05-24 00:08 2025-05-21 Reynolds Shelley Officer - Vice President OPT+S $200.79 2,695 $541,129 119,780 0.0%
2025-05-20 01:33 2025-05-15 Herrington Douglas J Officer - CEO Worldwide Amazon Stores OPT+S $205.05 4,784 $980,971 514,150 0.0%
2025-05-15 00:13 2025-05-12 Alexander Keith Brian Director SELL $210.68 1,000 $210,680 5,465 -15.5%
2025-05-06 01:15 2025-05-01 Herrington Douglas J Officer - CEO Worldwide Amazon Stores SELL $190.67 2,500 $476,675 506,974 -0.5%
2025-04-04 00:16 2025-04-01 Herrington Douglas J Officer - CEO Worldwide Amazon Stores SELL $187.99 2,500 $469,975 509,474 -0.5%
2025-03-06 00:38 2025-03-03 Herrington Douglas J Officer - CEO Worldwide Amazon Stores SELL $213.17 2,500 $532,925 511,974 -0.5%
2025-02-26 02:12 2025-02-21 Jassy Andrew R Director, Officer - President and CEO OPT+S $220.65 20,784 $4,586,006 2,118,886 0.0%
2025-02-26 02:04 2025-02-21 Herrington Douglas J Officer - CEO Worldwide Amazon Stores OPT+S $222.47 6,104 $1,357,967 514,474 0.0%
2025-02-26 01:57 2025-02-21 Olsavsky Brian T Officer - Senior Vice President and CFO OPT+S $223.14 14,620 $3,262,307 49,000 0.0%
2025-02-26 01:49 2025-02-21 Zapolsky David Officer - Senior Vice President OPT+S $218.25 25,060 $5,469,365 49,950 0.0%
2025-02-26 01:41 2025-02-21 Reynolds Shelley Officer - Vice President OPT+S $222.47 8,833 $1,965,107 119,780 0.0%
2025-02-26 01:33 2025-02-21 Garman Matthew S Officer - CEO Amazon Web Services SELL $220.69 15,240 $3,363,291 0 -100.0%
SHOW ENTRIES
1-50 OF 1,184

How to Interpret $AMZN Trades

Not every insider transaction in AMAZON COM INC is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $AMZN shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for AMZN

Insider activity data for AMAZON COM INC is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $AMZN, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.