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Company Analysis

BFAM Insider Trading

BRIGHT HORIZONS FAMILY SOLUTIONS INC. | Services-Child Day Care Services

Comprehensive Trading Performance Summary

The investment history of corporate insiders at BRIGHT HORIZONS FAMILY SOLUTIONS INC. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Services-Child Day Care Services sector.

Last 7 Days
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Last 30 Days Trend
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Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2015-08-15 00:15 2015-08-14 TOCIO MARY ANN Director SELL $61.01 30,000 $1,830,300 150,566 -16.6%
2015-08-15 00:15 2015-08-14 BOLAND ELIZABETH J Officer - Chief Financial Officer SELL $61.01 25,000 $1,525,250 113,763 -18.0%
2015-08-15 00:15 2015-08-14 LISSY DAVID H Director, Officer - Chief Executive Officer SELL $61.01 25,000 $1,525,250 194,860 -11.4%
2015-08-12 23:45 2015-08-10 Kramer Stephen Howard Officer - Chief Development Officer OPT+S $61.58 7,873 $484,819 100,336 0.0%
2015-07-17 00:05 2015-07-15 BROWN ROGER H Director SELL $60.00 5,401 $324,060 152,288 -3.4%
2015-07-17 00:05 2015-07-15 MASON LINDA A Director SELL $60.00 5,401 $324,060 152,288 -3.4%
2015-07-13 22:55 2015-07-09 Kramer Stephen Howard Officer - Chief Development Officer OPT+S $58.20 7,873 $458,209 100,336 0.0%
2015-06-25 00:21 2015-06-22 BROWN ROGER H Director SELL $60.00 2,764 $165,840 157,689 -1.7%
2015-06-25 00:21 2015-06-22 MASON LINDA A Director SELL $60.00 2,764 $165,840 157,689 -1.7%
2015-06-17 23:39 2015-06-16 MASON LINDA A Director SELL $57.50 8,700 $500,250 160,453 -5.1%
2015-06-17 23:39 2015-06-16 BROWN ROGER H Director SELL $57.50 8,700 $500,250 160,453 -5.1%
2015-06-12 23:05 2015-06-10 TOCIO MARY ANN Director, Officer - President and COO OPT+S $56.95 10,000 $569,500 180,566 0.0%
2015-06-04 00:48 2015-06-01 TOCIO MARY ANN Director, Officer - President and COO OPT+S $55.95 10,000 $559,500 180,566 0.0%
2015-06-03 23:46 2015-06-01 BEKENSTEIN JOSHUA Director, 10% owner SELL $55.35 2,996,148 $165,836,792 23,047,860 -11.5%
2015-06-03 23:43 2015-05-27 BAIN CAPITAL INVESTORS LLC 10% owner SELL $55.35 2,996,148 $165,836,792 23,047,860 -11.5%
2015-06-03 23:40 2015-06-01 HITCH JORDAN Director, 10% owner SELL $55.35 2,996,148 $165,836,792 23,047,860 -11.5%
2015-06-03 23:39 2015-06-01 BAIN CAPITAL INVESTORS LLC 10% owner SELL $55.35 2,996,148 $165,836,792 23,047,860 -11.5%
2015-06-03 23:34 2015-06-01 Humphrey David Director, 10% owner SELL $55.35 2,996,148 $165,836,792 23,047,860 -11.5%
2015-05-22 01:16 2015-05-20 MASON LINDA A Director SELL $55.00 9,100 $500,500 1,235 -88.1%
2015-05-22 01:15 2015-05-20 BROWN ROGER H Director SELL $55.00 9,100 $500,500 169,153 -5.1%
2015-05-22 01:15 2015-05-20 TOCIO MARY ANN Director, Officer - President and COO OPT+S $54.95 10,000 $549,500 180,566 0.0%
2015-05-22 01:15 2015-05-19 DREIER STEPHEN I Officer - Chief Administrative Officer OPT+S $54.50 5,000 $272,500 70,588 0.0%
2015-05-15 00:25 2015-05-12 TOCIO MARY ANN Director, Officer - President and COO OPT+S $52.53 10,000 $525,304 180,566 0.0%
2015-05-05 23:55 2015-05-01 TOCIO MARY ANN Director, Officer - President and COO OPT+S $53.95 10,000 $539,500 180,566 0.0%
2015-05-05 21:29 2015-05-01 PAUL STEVEN M Director SELL $53.31 20,000 $1,066,200 763,650 -2.6%
2015-04-16 04:19 2015-04-14 TOCIO MARY ANN Director, Officer - President and COO OPT+S $51.19 10,000 $511,900 180,566 0.0%
2015-03-17 01:30 2015-03-12 TOCIO MARY ANN Director, Officer - President and COO OPT+S $52.95 10,000 $529,500 180,566 0.0%
2015-03-17 01:29 2015-03-12 MASON LINDA A Director OPT+S $52.67 9,500 $500,365 2,385 0.0%
2015-03-17 01:29 2015-03-12 BROWN ROGER H Director OPT+S $52.67 9,500 $500,365 2,385 0.0%
2015-03-11 00:47 2015-03-06 Henry Danroy T SR Officer - Chief Human Resources Officer OPT+S $50.54 14,000 $707,560 0 0.0%
2015-03-11 00:47 2015-03-10 TOCIO MARY ANN Director, Officer - President and COO OPT+S $50.43 10,000 $504,300 180,566 0.0%
2015-03-05 02:09 2015-03-02 BOLAND ELIZABETH J Officer - Chief Financial Officer OPT+S $50.47 11,745 $592,770 143,763 0.0%
2015-03-05 02:09 2015-03-03 TOCIO MARY ANN Director, Officer - President and COO SELL $50.07 25,000 $1,251,750 180,566 -12.2%
2015-02-11 23:38 2015-02-10 TOCIO MARY ANN Director, Officer - President and COO OPT+S $48.50 10,000 $485,000 205,566 0.0%
2015-02-04 01:19 2015-02-02 BOLAND ELIZABETH J Officer - Chief Financial Officer OPT+S $48.20 11,745 $566,109 143,763 0.0%
2015-01-05 23:36 2015-01-02 TOCIO MARY ANN Director, Officer - President and COO OPT+S $45.03 66,455 $2,992,575 177,466 0.0%
2015-01-05 23:36 2015-01-05 BOLAND ELIZABETH J Officer - Chief Financial Officer OPT+S $44.66 10,000 $446,600 118,063 0.0%
2014-12-23 01:35 2014-12-18 MASON LINDA A Director SELL $46.00 30,000 $1,380,000 12,726 -70.2%
2014-12-23 01:35 2014-12-19 DREIER STEPHEN I Officer - Chief Administrative Officer OPT+S $47.00 15,000 $705,000 56,588 0.0%
2014-12-23 01:34 2014-12-18 BROWN ROGER H Director SELL $46.00 30,000 $1,380,000 12,726 -70.2%
2014-12-19 00:40 2014-12-16 Humphrey David Director, 10% owner SELL $44.81 7,989,729 $358,019,756 26,044,008 -23.5%
2014-12-19 00:35 2014-12-16 BAIN CAPITAL INVESTORS LLC 10% owner SELL $44.81 7,989,729 $358,019,756 26,044,008 -23.5%
2014-12-19 00:31 2014-12-16 HITCH JORDAN Director, 10% owner SELL $44.81 7,989,729 $358,019,756 26,044,008 -23.5%
2014-12-19 00:31 2014-12-16 BEKENSTEIN JOSHUA Director, 10% owner SELL $44.81 7,989,729 $358,019,756 26,044,008 -23.5%
2014-12-02 03:33 2014-11-26 LISSY DAVID H Director, Officer - Chief Executive Officer SELL $45.00 50,000 $2,250,000 192,660 -20.6%
2014-12-02 03:33 2014-12-01 BOLAND ELIZABETH J Officer - Chief Financial Officer OPT+S $43.97 10,000 $439,700 118,063 0.0%
2014-12-02 03:33 2014-11-26 DREIER STEPHEN I Officer - Chief Administrative Officer OPT+S $45.00 31,148 $1,401,660 56,788 0.0%
2014-12-02 03:32 2014-12-01 Kramer Stephen Howard Officer - Chief Development Officer OPT+S $44.01 7,270 $319,953 79,186 0.0%
2014-11-14 01:38 2014-11-11 TOCIO MARY ANN Director, Officer - President and COO OPT+S $43.99 8,800 $387,112 177,466 0.0%
2014-11-06 01:28 2014-11-03 BOLAND ELIZABETH J Officer - Chief Financial Officer OPT+S $43.48 10,000 $434,800 118,063 0.0%
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How to Interpret $BFAM Trades

Not every insider transaction in BRIGHT HORIZONS FAMILY SOLUTIONS INC. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $BFAM shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for BFAM

Insider activity data for BRIGHT HORIZONS FAMILY SOLUTIONS INC. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $BFAM, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.