DLX Insider Trading
DELUXE CORP | Blankbooks, Looseleaf Binders & Bookbindg & Relatd Work
Comprehensive Trading Performance Summary
The investment history of corporate insiders at DELUXE CORP provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Blankbooks, Looseleaf Binders & Bookbindg & Relatd Work sector.
Transactions on Chart
Open Full Chart| Filing Date | Trade Date | Reporting Person | Relationship | Type | Price | Qty | Total, $ | Owned After | Change, % |
|---|---|---|---|---|---|---|---|---|---|
| 2015-08-05 23:56 | 2015-08-04 | REDGRAVE MARTYN R | Director | SELL | $64.40 | 8,000 | $515,200 | 50,000 | -13.8% |
| 2015-05-22 23:31 | 2015-05-21 | SCARFONE ANTHONY C | Officer - Sr. VP, General Counsel & Secy | SELL | $67.19 | 5,000 | $335,950 | 30,784 | -14.0% |
| 2015-05-15 23:32 | 2015-05-14 | BALDWIN RONALD C | Director | SELL | $64.40 | 3,000 | $193,200 | 19,341 | -13.4% |
| 2015-02-27 00:37 | 2015-02-24 | ODWYER MARY ANN | Director | SELL | $68.65 | 5,877 | $403,464 | 35,321 | -14.3% |
| 2015-02-18 00:36 | 2015-02-17 | Loosbrock Julie M | Officer - Sr. V.P., Human Resources | OPT+S | $67.55 | 5,034 | $340,032 | 15,695 | 0.0% |
| 2015-02-18 00:35 | 2015-02-13 | HAGGERTY CHARLES A | Director | SELL | $67.05 | 32,000 | $2,145,600 | 727 | -97.8% |
| 2015-02-14 00:34 | 2015-02-11 | MCKISSACK CHERYL MAYBERRY | Director | SELL | $66.40 | 4,500 | $298,800 | 25,409 | -15.0% |
| 2015-01-31 00:35 | 2015-01-30 | SCARFONE ANTHONY C | Officer - Sr. VP, General Counsel & Secy | OPT+S | $65.57 | 7,400 | $485,218 | 33,922 | 0.0% |
| 2015-01-31 00:32 | 2015-01-28 | Peterson Terry D | Officer - SVP & CFO | SELL | $64.36 | 8,500 | $547,060 | 20,514 | -29.3% |
| 2015-01-31 00:31 | 2015-01-29 | McRoberts Malcolm | Officer - Senior Vice President, SBS | SELL | $64.26 | 4,236 | $272,205 | 22,869 | -15.6% |
| 2015-01-31 00:30 | 2015-01-29 | Godich Peter J | Officer - Senior Vice President | SELL | $64.19 | 6,000 | $385,140 | 1,094 | -84.6% |
| 2014-11-05 00:31 | 2014-11-03 | McGrath Don J | Director | SELL | $60.67 | 10,000 | $606,700 | 25,807 | -27.9% |
| 2014-10-28 23:31 | 2014-10-28 | SCHRAM LEE J | Director, Officer - Chief Executive Officer | OPT+S | $59.72 | 61,666 | $3,682,694 | 241,801 | 0.0% |
| 2014-09-09 23:30 | 2014-09-08 | Metviner Neil | Director | SELL | $59.16 | 3,000 | $177,480 | 16,277 | -15.6% |
| 2014-08-13 23:34 | 2014-08-12 | SCARFONE ANTHONY C | Officer - Sr. VP, General Counsel & Secy | OPT+S | $57.20 | 10,900 | $623,500 | 32,899 | 0.0% |
| 2014-03-11 23:32 | 2014-03-10 | SCARFONE ANTHONY C | Officer - Sr. VP, General Counsel & Secy | OPT+S | $52.39 | 5,100 | $267,189 | 32,967 | 0.0% |
| 2014-03-11 23:30 | 2014-03-11 | McRoberts Malcolm | Officer - Senior Vice President, SBS | OPT+S | $52.19 | 5,166 | $269,614 | 25,054 | 0.0% |
| 2014-02-21 00:32 | 2014-02-18 | Peterson Terry D | Officer - SVP & CFO | SELL | $47.48 | 20,000 | $949,600 | 19,501 | -50.6% |
| 2014-02-21 00:31 | 2014-02-19 | Loosbrock Julie M | Officer - Sr. V.P., Human Resources | OPT+S | $47.71 | 8,525 | $406,728 | 14,445 | 0.0% |
| 2014-02-21 00:30 | 2014-02-19 | Godich Peter J | Officer - Senior Vice President | OPT+S | $47.64 | 17,321 | $825,172 | 12,204 | 0.0% |
| 2013-12-03 00:33 | 2013-11-27 | McGrath Don J | Director | SELL | $49.71 | 5,000 | $248,525 | 32,499 | -13.3% |
| 2013-11-23 00:31 | 2013-11-21 | Metviner Neil | Director | SELL | $48.72 | 4,000 | $194,880 | 17,002 | -19.0% |
| 2013-11-15 00:35 | 2013-11-12 | MCKISSACK CHERYL MAYBERRY | Director | SELL | $46.48 | 2,500 | $116,200 | 27,634 | -8.3% |
| 2013-10-30 23:35 | 2013-10-28 | McRoberts Malcolm | Officer - Senior Vice President, SBS | OPT+S | $47.87 | 17,414 | $833,608 | 21,878 | 0.0% |
| 2013-10-30 23:34 | 2013-10-29 | SCHRAM LEE J | Officer - Chief Executive Officer | OPT+S | $47.69 | 34,033 | $1,623,034 | 195,448 | 0.0% |
| 2013-10-30 23:34 | 2013-10-30 | ODWYER MARY ANN | Director | SELL | $48.25 | 20,000 | $965,000 | 38,424 | -34.2% |
| 2013-10-30 23:33 | 2013-10-29 | BALDWIN RONALD C | Director | SELL | $47.53 | 3,000 | $142,591 | 20,725 | -12.6% |
| 2013-08-15 00:39 | 2013-08-13 | Godich Peter J | Officer - Senior Vice President | OPT+S | $42.70 | 8,300 | $354,410 | 12,204 | 0.0% |
| 2013-07-31 23:34 | 2013-07-30 | SCARFONE ANTHONY C | Officer - Sr. VP, General Counsel & Secy | OPT+S | $40.61 | 15,000 | $609,150 | 30,668 | 0.0% |
| 2013-07-31 23:32 | 2013-07-29 | Loosbrock Julie M | Officer - Sr. V.P., Human Resources | OPT+S | $39.64 | 4,600 | $182,344 | 14,445 | 0.0% |
| 2013-06-12 23:31 | 2013-06-10 | Nachtsheim Stephen P | Director | SELL | $36.80 | 11,000 | $404,745 | 0 | -100.0% |
| 2013-05-21 23:30 | 2013-05-20 | Godich Peter J | Officer - Senior Vice President | OPT+S | $38.83 | 2,000 | $77,660 | 12,204 | 0.0% |
| 2013-05-17 23:30 | 2013-05-15 | BALDWIN RONALD C | Director | SELL | $39.41 | 6,500 | $256,165 | 22,900 | -22.1% |
| 2013-03-05 00:58 | 2013-03-01 | Radewald Laura L. | Officer - Vice President, Brand | OPT+S | $39.48 | 7,000 | $276,360 | 9,778 | 0.0% |
| 2013-02-27 00:31 | 2013-02-25 | McGrath Don J | Director | SELL | $39.63 | 8,000 | $317,040 | 33,474 | -19.3% |
| 2013-01-30 00:32 | 2013-01-29 | Peterson Terry D | Officer - SVP & CFO | OPT+S | $37.98 | 10,000 | $379,800 | 24,660 | 0.0% |
| 2012-11-22 00:52 | 2012-11-21 | SCARFONE ANTHONY C | Officer - Sr. VP, General Counsel & Secy | OPT+S | $29.16 | 14,856 | $433,201 | 40,106 | 0.0% |
| 2012-11-22 00:51 | 2012-11-21 | Peterson Terry D | Officer - SVP & CFO | OPT+S | $29.14 | 4,500 | $131,130 | 27,373 | 0.0% |
| 2012-11-02 23:32 | 2012-11-01 | SCHRAM LEE J | Officer - Chief Executive Officer | OPT+S | $31.44 | 110,466 | $3,473,051 | 195,448 | 0.0% |
| 2012-09-18 23:41 | 2012-09-14 | Metviner Neil | Director | SELL | $32.15 | 4,000 | $128,600 | 18,269 | -18.0% |
| 2012-08-22 23:31 | 2012-08-22 | BALDWIN RONALD C | Director | SELL | $28.11 | 3,000 | $84,330 | 26,269 | -10.2% |
| 2012-07-18 23:36 | 2012-07-16 | SCARFONE ANTHONY C | Officer - Sr. VP, General Counsel & Secy | SELL | $26.26 | 15,000 | $393,900 | 37,546 | -28.5% |
| 2012-05-04 23:33 | 2012-05-04 | MCKISSACK CHERYL MAYBERRY | Director | SELL | $23.48 | 2,958 | $69,454 | 27,401 | -9.7% |
| 2011-08-08 23:36 | 2011-08-04 | BALDWIN RONALD C | Director | BUY | $21.96 | 1,000 | $21,960 | 24,997 | +4.2% |
| 2010-11-02 23:31 | 2010-11-01 | BALDWIN RONALD C | Director | BUY | $20.41 | 2,000 | $40,814 | 21,039 | +10.5% |
| 2010-07-29 23:39 | 2010-07-27 | SCARFONE ANTHONY C | Officer - Sr. VP, General Counsel & Secy | OPT+S | $21.98 | 25,925 | $569,780 | 64,507 | 0.0% |
| 2009-03-19 23:36 | 2009-03-17 | BALDWIN RONALD C | Director | BUY | $8.21 | 2,000 | $16,419 | 10,485 | +23.6% |
| 2008-08-18 23:32 | 2008-08-14 | McGrath Don J | Director | BUY | $17.64 | 1,000 | $17,640 | 2,000 | +100.0% |
| 2008-08-18 23:31 | 2008-08-14 | HARRIS ISAIAH JR | Director | BUY | $17.57 | 2,000 | $35,149 | 14,601 | +15.9% |
| 2008-08-13 23:35 | 2008-08-13 | REDGRAVE MARTYN R | Director | BUY | $17.43 | 1,000 | $17,430 | 23,504 | +4.4% |
How to Interpret $DLX Trades
Not every insider transaction in DELUXE CORP is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $DLX shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.
Data Source & Accuracy for DLX
Insider activity data for DELUXE CORP is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $DLX, allowing you to follow the capital of those with the most intimate knowledge of the company.
UNDERSTANDING THE DATA
FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.
TRADE DATE: The actual day the insider executed the purchase or sale in the market.
INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.
OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.
CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.
TRADE TYPES DEFINITIONS
BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.
SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.
OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.