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Company Analysis

KR Insider Trading

KROGER CO | Retail-Grocery Stores

Comprehensive Trading Performance Summary

The investment history of corporate insiders at KROGER CO provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Retail-Grocery Stores sector.

Last 7 Days
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Last 30 Days Trend
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Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2025-07-17 19:54 2025-07-16 MOORE CLYDE R Director SELL $71.61 3,810 $272,834 85,850 -4.2%
2025-07-14 18:04 2025-07-11 MOORE CLYDE R Director SELL $70.50 26,814 $1,890,387 99,143 -21.3%
2025-06-30 21:39 2025-06-27 Adcock Mary Ellen Officer - Executive Vice President SELL $71.16 34,250 $2,437,230 184,473 -15.7%
2025-06-26 16:32 2025-06-25 Arreaga Gabriel Officer - Executive Vice President OPT+S $72.44 37,960 $2,749,633 75,218 0.0%
2025-06-24 21:25 2025-06-23 Massa Timothy A Officer - Executive Vice President SELL $74.00 8,415 $622,710 118,761 -6.6%
2025-06-24 16:28 2025-06-23 COSSET YAEL Officer - Executive Vice President OPT+S $73.49 71,224 $5,234,038 139,124 0.0%
2025-06-24 16:24 2025-06-23 FIKE CARIN L Officer - Vice President and Treasurer OPT+S $73.79 16,475 $1,215,664 49,360 0.0%
2025-04-24 21:39 2025-04-23 Wheatley Christine S Officer - Executive Vice President SELL $72.07 30,000 $2,162,058 97,737 -23.5%
2025-04-24 17:18 2025-04-22 COSSET YAEL Officer - Executive Vice President OPT+S $73.00 30,000 $2,190,000 139,124 0.0%
2025-04-23 20:10 2025-04-22 Massa Timothy A Officer - Executive Vice President OPT+S $73.00 22,565 $1,647,245 127,176 0.0%
2025-04-22 18:28 2025-04-21 Arreaga Gabriel Officer - Executive Vice President SELL $71.82 13,867 $995,866 75,218 -15.6%
2025-04-22 18:25 2025-04-21 Nichols Brian W Officer - Vice President & Controller SELL $72.03 1,000 $72,030 10,473 -8.7%
2025-04-21 18:07 2025-04-17 Foley Todd A Officer - Senior Vice President OPT+S $70.67 14,001 $989,442 44,828 0.0%
2025-04-17 21:52 2025-04-16 Jabbar Valerie L. Officer - Senior Vice President OPT+S $69.08 31,271 $2,160,282 82,684 0.0%
2025-04-07 21:30 2025-04-04 Wheatley Christine S Officer - Executive Vice President SELL $69.44 30,000 $2,083,200 127,737 -19.0%
2025-04-04 19:28 2025-04-03 FIKE CARIN L Officer - Vice President and Treasurer OPT+S $70.79 5,541 $392,258 3,480 0.0%
2025-03-24 17:26 2025-03-21 Kimball Kenneth C Officer - Senior Vice President OPT+S $65.37 11,000 $719,081 127,106 0.0%
2025-03-20 18:23 2025-03-19 Arreaga Gabriel Officer - Senior Vice President SELL $65.63 15,959 $1,047,421 89,085 -15.2%
2025-03-18 20:44 2025-03-17 Nichols Brian W Officer - Vice President & Controller SELL $65.88 1,441 $94,933 12,200 -10.6%
2025-03-18 19:32 2025-03-17 FIKE CARIN L Officer - Vice President and Treasurer OPT+S $66.53 4,492 $298,857 3,480 0.0%
2025-03-18 19:28 2025-03-17 COSSET YAEL Officer - Senior Vice President and CIO SELL $66.19 17,685 $1,170,632 139,124 -11.3%
2025-03-17 18:54 2025-03-13 Nichols Brian W Officer - Vice President & Controller SELL $66.71 1,300 $86,723 12,090 -9.7%
2025-03-17 18:48 2025-03-13 Massa Timothy A Officer - Senior Vice President OPT+S $66.56 29,554 $1,967,259 103,092 0.0%
2025-03-17 18:21 2025-03-14 COSSET YAEL Officer - Senior Vice President and CIO SELL $65.77 10,510 $691,190 156,809 -6.3%
2025-03-17 18:13 2025-03-13 Adcock Mary Ellen Officer - Senior Vice President OPT+S $66.39 103,936 $6,899,989 194,136 0.0%
2025-03-11 21:23 2025-03-07 Foley Todd A Officer - Senior VP & Interim CFO OPT+S $66.62 28,105 $1,872,271 52,861 0.0%
2025-03-11 21:19 2025-03-10 COSSET YAEL Officer - Senior Vice President and CIO OPT+S $68.08 115,149 $7,839,885 139,338 0.0%
2024-12-20 20:49 2024-12-19 Foley Todd A Officer - Senior VP & Interim CFO OPT+S $61.44 16,932 $1,040,289 53,782 0.0%
2024-12-16 19:25 2024-12-12 Aitken Stuart Officer - Senior Vice President OPT+S $63.18 132,627 $8,379,228 217,523 0.0%
2024-12-10 21:32 2024-12-10 COSSET YAEL Officer - Senior Vice President and CIO SELL $58.39 20,000 $1,167,880 144,620 -12.1%
2024-12-10 00:26 2024-12-09 COSSET YAEL Officer - Senior Vice President and CIO SELL $58.54 30,000 $1,756,260 164,620 -15.4%
2024-12-09 19:51 2024-12-06 Massa Timothy A Officer - Senior Vice President OPT+S $60.12 25,889 $1,556,498 115,861 0.0%
2024-10-08 18:44 2024-10-07 Nichols Brian W Officer - Vice President & Controller OPT+S $55.80 6,922 $386,248 14,063 0.0%
2024-09-24 17:33 2024-09-23 Jabbar Valerie L. Officer - Senior Vice President SELL $55.91 3,000 $167,730 74,084 -3.9%
2024-09-18 22:07 2024-09-17 FIKE CARIN L Officer - Vice President and Treasurer OPT+S $55.57 3,010 $167,269 47,593 0.0%
2024-09-18 22:02 2024-09-17 Nichols Brian W Officer - Vice President & Controller SELL $55.70 4,000 $222,800 14,063 -22.1%
2024-07-22 18:54 2024-07-19 Nichols Brian W Officer - Vice President & Controller SELL $54.53 2,000 $109,060 18,063 -10.0%
2024-04-29 17:56 2024-04-26 Foley Todd A Officer - Senior VP & Interim CFO OPT+S $55.69 6,616 $368,468 46,958 0.0%
2024-04-26 17:58 2024-04-25 Kimball Kenneth C Officer - Senior Vice President OPT+S $55.98 30,251 $1,693,451 105,298 0.0%
2024-04-24 22:03 2024-04-23 FIKE CARIN L Officer - Vice President and Treasurer OPT+S $57.03 3,929 $224,072 3,768 0.0%
2024-04-24 21:54 2024-04-23 Jabbar Valerie L. Officer - Senior Vice President SELL $55.52 15,000 $832,800 77,696 -16.2%
2024-04-24 21:49 2024-04-23 Massa Timothy A Officer - Senior Vice President OPT+S $57.18 29,970 $1,713,685 230,861 0.0%
2024-04-24 21:46 2024-04-23 Adcock Mary Ellen Officer - Senior Vice President OPT+S $55.61 82,806 $4,605,189 193,469 0.0%
2023-09-25 20:55 2023-09-22 FIKE CARIN L Officer - Vice President and Treasurer OPT+S $45.52 4,798 $218,417 4,156 0.0%
2023-09-18 23:02 2023-09-15 FIKE CARIN L Officer - Vice President and Treasurer OPT+S $46.50 6,000 $279,004 44,090 0.0%
2023-09-13 17:14 2023-09-12 Massa Timothy A Officer - Senior Vice President OPT+S $45.46 23,000 $1,045,511 194,956 0.0%
2023-04-25 17:17 2023-04-21 Massa Timothy A Officer - Senior Vice President OPT+S $47.95 23,000 $1,102,873 194,956 0.0%
2023-04-21 18:39 2023-04-20 Wheatley Christine S Officer - Group Vice President SELL $47.49 25,000 $1,187,225 126,866 -16.5%
2023-04-07 20:50 2023-04-06 Kimball Kenneth C Officer - Senior Vice President OPT+S $48.39 29,024 $1,404,471 90,732 0.0%
2023-04-03 22:06 2023-03-31 Aitken Stuart Officer - Senior Vice President SELL $49.29 25,000 $1,232,250 178,328 -12.3%
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How to Interpret $KR Trades

Not every insider transaction in KROGER CO is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $KR shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for KR

Insider activity data for KROGER CO is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $KR, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.