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Company Analysis

KVYO Insider Trading

Klaviyo, Inc. | Services-Prepackaged Software

Comprehensive Trading Performance Summary

The investment history of corporate insiders at Klaviyo, Inc. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Services-Prepackaged Software sector.

Last 7 Days
$300,311
Buys
$264,347
Sells
Last 30 Days Trend
$300,311
Buys
$8,252,184
Sells

Transactions on Chart

Open Full Chart
Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2024-08-10 02:32 2024-08-09 Whalen Amanda Officer - Chief Financial Officer SELL $30.23 60,000 $1,813,800 435,993 -12.1%
2024-08-10 02:31 2024-08-09 Edmond Landon Officer - Chief Legal Officer SELL $30.02 21,766 $653,415 260,413 -7.7%
2024-08-02 17:32 2024-08-01 Fagnan Jeff 10% owner BUY $26.43 9,485 $250,723 9,485 +100.0%
2024-05-24 00:38 2024-05-22 Ceran Jennifer Director SELL $24.65 13,000 $320,450 0 -100.0%
2024-05-17 23:40 2024-05-16 St. Ledger Susan Director SELL $24.66 10,500 $258,930 0 -100.0%
2024-04-09 02:15 2024-04-05 Edmond Landon Officer - Chief Legal Officer SELL $24.15 3,545 $85,612 167,127 -2.1%
2024-04-04 01:17 2024-04-02 Edmond Landon Officer - Chief Legal Officer SELL $24.94 28,613 $713,608 170,672 -14.4%
2024-03-05 02:13 2024-02-29 Weisman Tony Director SELL $25.97 33,333 $865,658 0 -100.0%
2023-10-24 00:10 2023-10-23 SUMMIT PARTNERS L P 10% owner SELL $28.32 1,770,318 $50,138,592 0 -100.0%
2023-10-23 23:17 2023-10-23 Astral Capital ABEH, LLC 10% owner SELL $28.32 294,008 $8,326,836 12,332 -96.0%
2023-10-23 23:15 2023-10-23 Accomplice Fund I, L.P. 10% owner SELL $28.32 637,049 $18,042,374 26,720 -96.0%
2023-09-22 23:21 2023-09-22 SUMMIT PARTNERS L P 10% owner SELL $28.32 4,919,165 $139,319,607 0 -100.0%
2023-09-22 23:08 2023-09-22 Ceran Jennifer Director SELL $28.32 12,000 $339,862 0 -100.0%
2023-09-22 23:07 2023-09-22 Astral Capital ABEH, LLC 10% owner SELL $28.32 816,907 $23,136,277 306,340 -72.7%
2023-09-22 23:06 2023-09-22 Accomplice Fund I, L.P. 10% owner SELL $28.32 1,770,049 $50,130,974 663,769 -72.7%
SHOW ENTRIES
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How to Interpret $KVYO Trades

Not every insider transaction in Klaviyo, Inc. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $KVYO shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for KVYO

Insider activity data for Klaviyo, Inc. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $KVYO, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.