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Company Analysis

RCKY Insider Trading

ROCKY BRANDS, INC. | Footwear, (No Rubber)

Comprehensive Trading Performance Summary

The investment history of corporate insiders at ROCKY BRANDS, INC. provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Footwear, (No Rubber) sector.

Last 7 Days
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Last 30 Days Trend
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Transactions on Chart

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Filing Date Trade Date Reporting Person Relationship Type Price Qty Total, $ Owned After Change, %
2025-12-03 01:32 2025-11-26 Hahn Robyn R. Director SELL $30.56 3,800 $116,128 4,490 -45.8%
2025-11-08 00:20 2025-11-05 Wortham Byron Officer - SVP Georgia Boot & Durango OPT+S $29.90 6,600 $197,329 0 0.0%
2025-11-08 00:20 2025-11-06 Smith Dwight Eric Director BUY $28.98 300 $8,694 14,207 +2.2%
2025-11-07 01:05 2025-11-04 LOVELAND CURTIS A Director, Officer - Assistant Secretary OPT+S $30.67 14,556 $446,483 0 0.0%
2025-09-05 23:12 2025-09-03 Hahn Robyn R. Director SELL $29.52 2,500 $73,800 7,661 -24.6%
2025-09-05 23:12 2025-09-02 Winbigler Tracie A. Director OPT+S $29.95 5,000 $149,750 6,978 0.0%
2025-09-05 23:12 2025-09-04 Finn Michael L Director OPT+S $29.73 5,000 $148,650 31,395 0.0%
2025-09-03 00:18 2025-08-29 Jordan William L Director OPT+S $30.10 5,000 $150,500 18,683 0.0%
2025-08-29 00:24 2025-08-26 Haning G Courtney Director SELL $31.00 5,000 $155,000 19,482 -20.4%
2025-06-06 01:14 2025-06-04 Smith Dwight Eric Director BUY $23.46 200 $4,691 12,434 +1.6%
2025-03-07 00:58 2025-03-04 Smith Dwight Eric Director BUY $18.61 1,000 $18,610 11,155 +9.8%
2024-11-26 00:47 2024-11-21 Moore Robert Burton Jr. Director SELL $20.75 5,000 $103,732 25,568 -16.4%
2024-11-07 00:32 2024-11-04 Smith Dwight Eric Director BUY $20.47 500 $10,235 9,333 +5.7%
2024-06-13 00:12 2024-06-11 LOVELAND CURTIS A Director, Officer - Assistant Secretary OPT+S $37.00 4,000 $148,000 95,804 0.0%
2024-06-08 00:15 2024-06-05 Moore Robert Burton Jr. Director OPT+S $38.82 9,000 $349,380 29,517 0.0%
2024-05-09 01:58 2024-05-06 LOVELAND CURTIS A Director, Officer - Assistant Secretary SELL $35.57 9,713 $345,513 4,781 -67.0%
2024-05-04 00:12 2024-05-02 Haning G Courtney Director SELL $32.78 5,000 $163,900 20,686 -19.5%
2023-12-14 23:13 2023-12-12 LOVELAND CURTIS A Director, Officer - Assistant Secretary SELL $30.52 4,000 $122,080 98,039 -3.9%
2023-12-14 23:13 2023-12-13 BROOKS MIKE Director OPT+S $29.27 4,000 $117,080 224,170 0.0%
2023-12-14 01:20 2023-12-11 LOVELAND CURTIS A Director, Officer - Assistant Secretary OPT+S $30.52 4,000 $122,080 98,039 0.0%
2023-12-13 00:05 2023-12-08 Haning G Courtney Director OPT+S $30.00 4,000 $120,000 24,427 0.0%
2023-12-13 00:05 2023-12-08 Finn Michael L Director OPT+S $30.82 4,000 $123,278 26,340 0.0%
2023-12-13 00:05 2023-12-11 Moore Robert Burton Jr. Director OPT+S $31.11 4,000 $124,459 28,258 0.0%
2023-11-08 01:14 2023-11-03 Smith Dwight Eric Director BUY $19.49 1,000 $19,494 6,523 +18.1%
2023-08-22 23:32 2023-08-18 Smith Dwight Eric Director BUY $19.48 1,000 $19,480 4,299 +30.3%
2023-05-17 21:44 2023-05-16 Smith Dwight Eric Director BUY $19.63 400 $7,852 2,442 +19.6%
2023-05-15 21:32 2023-05-15 O'Connor Sarah E Officer - SVP, CFO and Treasurer BUY $18.87 535 $10,093 535 +100.0%
2023-05-15 21:32 2023-05-15 Brooks Jason Director, Officer - Chmn, President and CEO BUY $18.88 1,000 $18,880 12,188 +8.9%
2023-05-15 17:25 2023-05-15 Robertson Thomas D. Officer - COO, CFO & Treasurer BUY $18.90 1,300 $24,575 14,050 +10.2%
2022-12-14 00:16 2022-12-12 STEWART JAMES L Director SELL $24.49 2,000 $48,970 17,238 -10.4%
2022-12-07 00:49 2022-12-05 Haning G Courtney Director SELL $28.02 213 $5,968 16,804 -1.3%
2022-08-16 00:26 2022-08-12 Robertson Thomas D. Officer - EVP, CFO & Treasurer BUY $29.47 750 $22,102 8,050 +10.3%
2022-08-16 00:25 2022-08-12 Brooks Jason Director, Officer - Chmn, President and CEO BUY $30.73 1,000 $30,733 11,188 +9.8%
2022-08-11 23:30 2022-08-11 Moore Robert Burton Jr. Director BUY $29.20 600 $17,520 30,272 +2.0%
2022-08-11 23:30 2022-08-11 STEWART JAMES L Director BUY $27.93 1,000 $27,930 18,840 +5.6%
2021-05-27 15:58 2021-05-25 Moore Robert Burton Jr. Director BUY $53.00 500 $26,500 500 +100.0%
2021-05-19 01:00 2021-05-18 BROOKS MIKE Director, Officer - Chairman of the Board SELL $55.91 13,326 $745,070 217,921 -5.8%
2021-05-18 00:51 2021-05-14 CORLETT GLEN E Director SELL $56.64 370 $20,957 25,055 -1.5%
2021-05-13 23:44 2021-05-11 BROOKS MIKE Director, Officer - Chairman of the Board SELL $61.25 3,000 $183,750 231,247 -1.3%
2021-05-11 00:52 2021-05-06 BROOKS MIKE Director, Officer - Chairman of the Board SELL $64.85 21,000 $1,361,854 234,247 -8.2%
2021-03-12 22:30 2021-03-10 Finn Michael L Director OPT+S $46.36 6,000 $278,160 21,234 0.0%
2021-03-10 22:48 2021-03-08 Jordan William L Director SELL $45.07 7,500 $338,025 8,522 -46.8%
2021-03-10 22:48 2021-03-09 STEWART JAMES L Director SELL $46.59 1,070 $49,849 10,755 -9.0%
2021-03-02 23:24 2021-02-26 Wortham Byron Officer - President, Core Brands SELL $43.13 1,100 $47,443 0 -100.0%
2021-03-02 23:24 2021-03-01 Haning G Courtney Director OPT+S $45.38 2,000 $90,760 16,534 0.0%
2020-09-10 18:03 2020-09-09 Moore Robert Burton Jr. Director BUY $25.34 6,582 $166,785 28,000 +30.7%
2020-03-19 17:56 2020-03-17 LOVELAND CURTIS A Director, Officer - Secretary BUY $19.00 1,000 $19,000 11,000 +10.0%
2020-03-16 20:44 2020-03-13 LOVELAND CURTIS A Director, Officer - Secretary BUY $20.00 7,000 $140,000 10,000 +233.3%
2019-11-12 23:47 2019-11-11 STEWART JAMES L Director SELL $30.76 1,500 $46,140 10,233 -12.8%
2019-11-09 03:05 2019-11-07 Brooks Jason Director, Officer - President and CEO SELL $31.01 4,000 $124,023 6,238 -39.1%
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How to Interpret $RCKY Trades

Not every insider transaction in ROCKY BRANDS, INC. is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $RCKY shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.

Data Source & Accuracy for RCKY

Insider activity data for ROCKY BRANDS, INC. is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $RCKY, allowing you to follow the capital of those with the most intimate knowledge of the company.

UNDERSTANDING THE DATA

FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.

TRADE DATE: The actual day the insider executed the purchase or sale in the market.

INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.

OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.

CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.

TRADE TYPES DEFINITIONS

BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.

SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.

OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.