WWW Insider Trading
WOLVERINE WORLD WIDE INC /DE/ | Footwear, (No Rubber)
Comprehensive Trading Performance Summary
The investment history of corporate insiders at WOLVERINE WORLD WIDE INC /DE/ provides a unique lens into the internal conviction of the company's leadership. By analyzing SEC Form 4 filings, investors can track how directors and officers are allocating their own capital. High-conviction buying often signals that management believes the current market price significantly undervalues future growth prospects, while strategic selling might occur for personal liquidity or portfolio diversification. Monitoring these shifts in ownership is essential for understanding the alignment between management and shareholders in the Footwear, (No Rubber) sector.
Transactions on Chart
Open Full Chart| Filing Date | Trade Date | Reporting Person | Relationship | Type | Price | Qty | Total, $ | Owned After | Change, % |
|---|---|---|---|---|---|---|---|---|---|
| 2025-11-11 00:33 | 2025-11-07 | Boyle Jack | Director | BUY | $15.77 | 6,250 | $98,563 | 6,250 | +100.0% |
| 2025-11-11 00:31 | 2025-11-07 | Long Nicholas T. | Director | BUY | $15.88 | 2,000 | $31,760 | 78,268 | +2.6% |
| 2025-11-11 00:31 | 2025-11-07 | Price DeMonty | Director | BUY | $15.77 | 25,000 | $394,250 | 75,000 | +50.0% |
| 2025-11-04 03:21 | 2025-11-03 | Klimek Amy M. | Officer - Chief Human Resources Officer | OPT+S | $22.32 | 11,528 | $257,305 | 0 | 0.0% |
| 2025-09-02 23:18 | 2025-08-28 | Hufnagel Christopher | Officer - President and CEO | OPT+S | $31.91 | 32,294 | $1,030,502 | 231,558 | 0.0% |
| 2025-09-02 23:17 | 2025-08-29 | Latchana David A | Officer - Chief Legal Officer | SELL | $32.16 | 5,000 | $160,800 | 19,253 | -20.6% |
| 2025-08-28 23:22 | 2025-08-28 | Long Nicholas T. | Director | OPT+S | $31.84 | 12,854 | $409,271 | 76,268 | 0.0% |
| 2025-08-28 23:22 | 2025-08-27 | LAUDERBACK BRENDA J | Director | OPT+S | $32.14 | 12,854 | $413,128 | 48,675 | 0.0% |
| 2025-08-20 23:19 | 2025-08-18 | Klimek Amy M. | Officer - Chief Human Resources Officer | OPT+S | $28.41 | 38,676 | $1,098,785 | 35,989 | 0.0% |
| 2025-08-12 23:08 | 2025-08-08 | GERBER WILLIAM K | Director | OPT+S | $27.33 | 12,854 | $351,300 | 45,758 | 0.0% |
| 2025-08-12 23:07 | 2025-08-08 | Price DeMonty | Director | BUY | $27.19 | 15,000 | $407,850 | 50,000 | +42.9% |
| 2025-05-13 23:20 | 2025-05-12 | LAUDERBACK BRENDA J | Director | SELL | $16.67 | 6,500 | $108,355 | 48,675 | -11.8% |
| 2025-03-04 00:33 | 2025-02-27 | Hufnagel Christopher | Officer - President and CEO | BUY | $14.77 | 20,000 | $295,400 | 224,107 | +9.8% |
| 2025-02-26 00:17 | 2025-02-21 | Miller Taryn L | Officer - Chief Financial Officer | BUY | $15.29 | 6,600 | $100,914 | 10,772 | +158.2% |
| 2025-02-26 00:14 | 2025-02-21 | Price DeMonty | Director | BUY | $15.30 | 35,000 | $535,500 | 35,000 | +100.0% |
| 2025-01-18 00:40 | 2024-11-25 | Soriano Isabel | Officer - President, International Group | SELL | $23.57 | 7,687 | $181,183 | 34,206 | -18.3% |
| 2024-11-13 03:03 | 2024-11-07 | Klimek Amy M. | Officer - Chief Human Resources Officer | OPT+S | $21.48 | 34,214 | $735,084 | 20,238 | 0.0% |
| 2024-10-01 02:34 | 2024-09-26 | Latchana David A | Officer - Chief Legal Officer | OPT+S | $17.02 | 7,706 | $131,156 | 13,889 | 0.0% |
| 2024-05-31 03:34 | 2024-05-28 | Soriano Isabel | Officer - President, International Group | SELL | $13.89 | 3,201 | $44,462 | 26,519 | -10.8% |
| 2023-08-22 23:42 | 2023-08-18 | BOROMISA JEFFREY M | Director | BUY | $8.35 | 3,500 | $29,225 | 160,400 | +2.2% |
| 2023-08-17 23:45 | 2023-08-16 | Stornant Michael D | Officer - EVP, CFO and Treasurer | BUY | $8.19 | 3,800 | $31,122 | 221,844 | +1.7% |
| 2023-06-07 23:30 | 2023-06-05 | LAUDERBACK BRENDA J | Director | SELL | $13.68 | 3,050 | $41,724 | 32,345 | -8.6% |
| 2023-03-01 00:43 | 2023-02-24 | Long Nicholas T. | Director | BUY | $16.13 | 10,000 | $161,300 | 26,334 | +61.2% |
| 2022-12-14 02:19 | 2022-12-09 | HOFFMAN BRENDAN | Director, Officer - President and CEO | BUY | $10.25 | 7,500 | $76,875 | 48,157 | +18.4% |
| 2022-12-14 02:16 | 2022-12-09 | Stornant Michael D | Officer - Senior VP, CFO and Treasurer | BUY | $10.50 | 2,500 | $26,250 | 193,499 | +1.3% |
| 2022-12-14 02:13 | 2022-12-09 | BOROMISA JEFFREY M | Director | BUY | $10.49 | 100,000 | $1,049,000 | 156,900 | +175.7% |
| 2022-03-10 05:45 | 2022-03-08 | BOROMISA JEFFREY M | Director | OPT+S | $22.02 | 4,788 | $105,432 | 5,314 | 0.0% |
| 2022-03-10 05:42 | 2022-03-08 | HOFFMAN BRENDAN | Director, Officer - President and CEO | BUY | $21.65 | 5,000 | $108,250 | 34,291 | +17.1% |
| 2022-03-03 03:41 | 2022-02-28 | LAUDERBACK BRENDA J | Director | OPT+S | $23.34 | 4,975 | $116,117 | 25,112 | 0.0% |
| 2021-11-19 02:07 | 2021-11-17 | Klimek Amy M. | Officer - Sr. VP of Human Resources | SELL | $34.04 | 3,000 | $102,120 | 25,622 | -10.5% |
| 2021-11-19 02:01 | 2021-11-16 | GERBER WILLIAM K | Director | OPT+S | $34.24 | 5,662 | $193,867 | 12,645 | 0.0% |
| 2021-11-19 01:59 | 2021-11-16 | Stornant Michael D | Officer - Senior VP, CFO and Treasurer | OPT+S | $34.35 | 20,686 | $710,533 | 9,237 | 0.0% |
| 2021-11-19 01:57 | 2021-08-10 | GERBER WILLIAM K | Director | SELL | $37.33 | 3,140 | $117,216 | 12,645 | -19.9% |
| 2021-11-13 02:26 | 2021-11-09 | Klimek Amy M. | Officer - Sr. VP of Human Resources | OPT+S | $38.01 | 621 | $23,604 | 28,622 | 0.0% |
| 2021-11-13 02:24 | 2021-11-09 | KRUEGER BLAKE W | Director, Officer - CEO | SELL | $38.01 | 709 | $26,949 | 749,649 | -0.1% |
| 2021-11-09 02:56 | 2021-11-05 | KRUEGER BLAKE W | Director, Officer - CEO | SELL | $38.00 | 213 | $8,094 | 877,412 | 0.0% |
| 2021-11-09 02:54 | 2021-11-05 | Klimek Amy M. | Officer - Sr. VP of Human Resources | OPT+S | $38.00 | 187 | $7,106 | 28,693 | 0.0% |
| 2021-09-09 23:34 | 2021-09-07 | HANSON KYLE | Officer - Sr. VP, Gen'l Counsel & Sec'y | SELL | $36.50 | 2,231 | $81,432 | 7,581 | -22.7% |
| 2021-08-13 01:47 | 2021-08-10 | ZWIERS JAMES D | Officer - Executive Vice President | OPT+S | $36.89 | 147,809 | $5,452,171 | 0 | 0.0% |
| 2021-08-12 02:31 | 2021-08-10 | GERBER WILLIAM K | Director | SELL | $37.33 | 3,104 | $115,872 | 12,681 | -19.7% |
| 2021-06-09 23:43 | 2021-06-08 | HANSON KYLE | Officer - Sr. VP, Gen'l Counsel & Sec'y | SELL | $36.25 | 2,544 | $92,220 | 10,020 | -20.2% |
| 2021-05-20 00:23 | 2021-05-18 | Long Nicholas T. | Director | OPT+S | $38.65 | 5,470 | $211,416 | 10,672 | 0.0% |
| 2021-05-19 01:56 | 2021-05-14 | GERBER WILLIAM K | Director | SELL | $38.34 | 3,000 | $115,020 | 15,785 | -16.0% |
| 2021-05-19 01:35 | 2021-05-14 | JEPPESEN MICHAEL | Officer - Pres, Global Ops Group | OPT+S | $38.96 | 12,363 | $481,662 | 8,067 | 0.0% |
| 2021-04-29 23:19 | 2021-04-27 | Hufnagel Christopher | Officer - President, Merrell | SELL | $41.95 | 2,250 | $94,392 | 70,313 | -3.1% |
| 2021-04-24 00:10 | 2021-04-22 | Hufnagel Christopher | Officer - President, Merrell | SELL | $40.96 | 2,000 | $81,920 | 72,563 | -2.7% |
| 2021-04-21 00:47 | 2021-04-20 | Klimek Amy M. | Officer - Sr. VP of Human Resources | SELL | $38.54 | 1,463 | $56,384 | 29,995 | -4.7% |
| 2021-04-21 00:41 | 2021-04-16 | Hufnagel Christopher | Officer - President, Merrell | OPT+S | $39.99 | 2,000 | $79,980 | 72,490 | 0.0% |
| 2021-04-21 00:32 | 2021-04-20 | Grunberg Joelle | Officer - President, Sperry | SELL | $38.54 | 1,967 | $75,808 | 3,320 | -37.2% |
| 2021-04-06 23:27 | 2021-04-05 | Klimek Amy M. | Officer - Sr. VP of Human Resources | SELL | $37.82 | 6,000 | $226,920 | 32,589 | -15.5% |
How to Interpret $WWW Trades
Not every insider transaction in WOLVERINE WORLD WIDE INC /DE/ is a signal for immediate action. Professional investors look for "cluster buying"—when multiple executives simultaneously purchase $WWW shares on the open market. It is crucial to distinguish between scheduled sales (under Rule 10b5-1) and voluntary increases in ownership, which demonstrate management’s true conviction that the stock is undervalued.
Data Source & Accuracy for WWW
Insider activity data for WOLVERINE WORLD WIDE INC /DE/ is streamed in real-time directly from the SEC EDGAR system. We analyze raw Form 4 filings, filtering out technical adjustments and complex derivative transactions. This provides a transparent view of how ownership structure is evolving in $WWW, allowing you to follow the capital of those with the most intimate knowledge of the company.
UNDERSTANDING THE DATA
FILING DATE: The date and time when the transaction was reported to the SEC. This is when the public first receives the information.
TRADE DATE: The actual day the insider executed the purchase or sale in the market.
INDUSTRY: The specific market sector the company operates in. Useful for identifying broader institutional capital flows across sectors.
OWNED AFTER: The total number of shares held by the insider following the transaction. This highlights the insider's remaining conviction in the company.
CHANGE %: The percentage increase or decrease of the insider's total position. Large percentage changes often carry more weight than the dollar amount alone.
TRADE TYPES DEFINITIONS
BUY: An open market purchase. Typically indicates an insider's belief that the stock is undervalued or poised for growth.
SELL: An open market sale. While often used for diversification or liquidity, large or unexpected sales can be a warning signal.
OPT+S (OPTION EXERCISE & SALE): This occurs when an insider exercises their stock options and sells them immediately. Often part of a structured compensation plan.